4 thoughts on “Worldcat in Facebook”

  1. I’ve noticed that many of my Facebook friends have, like me, installed this application.
    But others have questioned the merits of providing access to such services through Facebook.
    Do you have any data on the additional usage this may have generated, any other benefits it may provide and whether the effort taken in software development, support, marketing, etc. are justified?
    Brian Kelly

  2. Thanks for the interest, Brian!
    We’re just beginning to learn how the Facebook application will affect WorldCat.org use, but we’re optimistic that we’ll see healthy increases in WorldCat.org traffic as the application becomes more widely adopted. (The application has only been out for a few weeks and we’re already seeing encouraging traffic numbers).
    That said, for us the objective of creating the app is about more than just traffic – we’re trying to bring library services to diverse audiences, in diverse locations, where they can offer value.
    We’re also interested in WorldCat.org’s utility as it becomes integrated with applications developed by others. For example, the Good Reads application in Facebook has recently added links to WorldCat.org from its book description pages, as an alternative path for obtaining the item (previously it only included links to booksellers). It’s a great example of the valuable integration the Facebook Platform offers.

  3. The Facebook Worldcat application doesn’t work in Canada as it uses our postal code as if it were a zipcode returning inaccurate results, e.g. it thinks I live in Ohio. I discovered my closest library for the book I was looking up was in Ohio. Too bad there were other locations on the list that were actually closer to Ontario.

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