{"id":5304,"date":"2024-04-30T15:01:00","date_gmt":"2024-04-30T15:01:00","guid":{"rendered":"https:\/\/blog.oclc.org\/next\/?p=5304"},"modified":"2024-07-17T12:55:44","modified_gmt":"2024-07-17T12:55:44","slug":"linked-data-libraries-online-impact","status":"publish","type":"post","link":"https:\/\/blog.oclc.org\/next\/linked-data-libraries-online-impact\/","title":{"rendered":"How linked data can help libraries make more of an impact online"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5319\" src=\"https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/banner_next_linked_data_2.jpg\" alt=\"Graphic banner for linked data blog post showing WorldCat Entities linked data text on a futuristic background\" width=\"1160\" height=\"370\" srcset=\"https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/banner_next_linked_data_2.jpg 1160w, https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/banner_next_linked_data_2-300x96.jpg 300w, https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/banner_next_linked_data_2-1024x327.jpg 1024w, https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/banner_next_linked_data_2-768x245.jpg 768w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><\/p>\n<p>In a <a href=\"https:\/\/blog.oclc.org\/next\/intro-to-library-linked-data\/\">recent post<\/a>, I introduced the topic of linked data for libraries and OCLC\u2019s plans for moving forward. Today, let\u2019s dig into the details on <em>how<\/em> linked data amplifies the knowledge in library collections and the tools we can use to make it happen.<\/p>\n<p>This shift toward linked data isn\u2019t just a technology upgrade, but a long-term strategy for enhancing the findability and accessibility of the important materials that libraries curate and manage. It\u2019s a technical challenge, yes. But I also believe it\u2019s a chance to better promote our values.<\/p>\n<p><!--more--><\/p>\n<h2>Easy to publish, hard to promote<\/h2>\n<p>We all know that for every piece of good, reliable information, we often have to wade through thickets of lower-quality work, dubiously sourced materials, unreliable second-hand summaries, and other bad options. We also find that excellent information from underrepresented communities can be harder to locate and access within the tangles of lower-quality, mainstream, dominant content.<\/p>\n<p>The web has done a great job of democratizing the production and publication of content. If you want to share a blog post, podcast, videos, or music? There are all kinds of free options. And if your goals are personal\u2014sharing photos with family, keeping a journal, tracking ideas for a neighborhood group\u2014then findability isn\u2019t an issue.<\/p>\n<p>While it is possible to publish anything on the open web, the sheer volume of content available makes finding unique, curated content\u2014often stored in stand-alone data silos\u2014harder to find unless it\u2019s provided through a platform that\u2019s heavily advertised or very popular (in the sense of content that \u201cgoes viral\u201d).<\/p>\n<p>These options are rarely, if ever, possible for works that libraries uniquely curate. Which is where linked data fits in.<\/p>\n<h2>Automating connections<\/h2>\n<p>When information is published as linked data, it can be found and used by automated content generation systems in many more ways.<\/p>\n<p>Linked data has been used like this for years to facilitate both discovery and economic transparency. Linked data facilitates a kind of \u201cautomated collaboration\u201d among participating organizations. Examples include:<\/p>\n<ul>\n<li><strong>The Google Knowledge Graph<\/strong>: Snippets of information and links that appear next to search results, giving users access to commonly sought questions.<\/li>\n<li><strong>Wikidata<\/strong>: The shared linked data store for Wikimedia projects such as Wikipedia.<\/li>\n<li><strong>The British Broadcasting Corporation (BBC)<\/strong>: The BBC organizes its content libraries using linked data to facilitate discovery on its own platforms and the wider web.<\/li>\n<li><strong>Retail companies:<\/strong> Best Buy and other retailers use Schema.org linked data to enhance SEO and improve efficiency across their supply chains.<\/li>\n<li><strong>Scholarship in several areas of science:<\/strong> These include Linked Life Data (LLD) and Bio2RDF.<\/li>\n<\/ul>\n<p>For libraries, linked data will promote integration with major web services, academic departments and disciplines, and research initiatives. By \u201cunlocking\u201d information held in previously siloed applications, linked data makes it possible to both automate discovery in new situations and easily promote the best results for users.<\/p>\n<h2>OCLC and today\u2019s library linked data environment<\/h2>\n<p>In the mid 2000s, OCLC began converting and sharing data in ways that make library materials easier to find on the web. The OCLC Research team and the Research Library Partnership (RLP) have done some of the <a href=\"https:\/\/www.oclc.org\/research\/areas\/data-science\/linkeddata.html\">most important research<\/a> on library linked data and prototypes. This includes <a href=\"https:\/\/www.oclc.org\/research\/publications\/2019\/oclcresearch-creating-library-linked-data-with-wikibase-project-passage.html\">Project Passage<\/a>, which tested linked data methods and processes. As part of these efforts, we\u2019ve added linked data elements directly to WorldCat records and within other workflows.<\/p>\n<p>Earlier this year, OCLC took a major step forward, announcing that <a href=\"https:\/\/www.oclc.org\/en\/worldcat\/entities.html\">WorldCat Entities linked data<\/a> can now be found within WorldCat bibliographic records. Those URIs (uniform resource identifiers) define and connect traditional MARC data fields about Works, Persons, Organizations, Places, Events, and other entities into the wider linked data environment. As a result, every library that catalogs with OCLC can benefit from new connections enabled by this more open, useful technology.<\/p>\n<p>It\u2019s a big deal. All at once, the hundreds of millions of records that OCLC and its member libraries have created and improved for 60+ years are more available and accessible to platforms and services within and outside the educational and library fields.<\/p>\n<h2>Research and rewards<\/h2>\n<p>Shifting to linked data also presents exciting research opportunities, allowing for new forms of comparison and contexts that can inspire fresh thinking about library services and programs. OCLC continues to be at the forefront of this exploration, seeking to understand and maximize the benefits for libraries and their users, providing the needed tools and infrastructure to connect the knowledge in library collections to the larger global knowledge graph that informs our lives.<\/p>\n<p>As exciting as all of this change is, we know we\u2019ll be working in a hybrid cataloging environment for a while. Shifting infrastructure and workflows takes time, not just for the technology implementation, but more importantly, to support the people who also have to learn and grow to effectively do next-generation knowledge work.<\/p>\n<p>Our goal is to provide a bridge that allows libraries to move at their own pace while cataloging systems and infrastructures are improved in ways that won\u2019t require undue strain or expense. For example, the upcoming launch of Meridian means catalogers and other library metadata workers will be able to add new entity and authority information to WorldCat Entities. Those improvements will also enhance MARC records.<\/p>\n<p>Linked data is not just a new format for library metadata. It represents a fundamental and essential shift in how library data interacts with the world. It\u2019s a commitment to make library resources more accessible, discoverable, and impactful than ever before.<\/p>\n<p>I\u2019m excited to be on this journey together with library partners, our members, and my OCLC colleagues. And I\u2019m excited to continue to learn and grow with the global metadata community.<\/p>\n<p>I can\u2019t wait to see what we\u2019ll be able to accomplish together.<\/p>\n<hr \/>\n<p><em>This post is the second in a series of three about library linked data.<\/em><\/p>\n<ol>\n<li>&#8220;<a href=\"https:\/\/blog.oclc.org\/next\/intro-to-library-linked-data\/\">An introduction to library linked data<\/a>.&#8221;<\/li>\n<li>&#8220;<a href=\"https:\/\/blog.oclc.org\/next\/linked-data-libraries-online-impact\/\">How linked data can help libraries make more of an impact online<\/a>.&#8221;<\/li>\n<li>&#8220;<a href=\"https:\/\/blog.oclc.org\/next\/oclc-advancing-linked-data\/\">OCLC\u2019s role in advancing library linked data<\/a>.&#8221;<\/li>\n<\/ol>\n<p>Find more information about <a href=\"https:\/\/www.oclc.org\/en\/linked-data.html\">OCLC\u2019s linked data strategy here<\/a>\u00a0and about how <a href=\"https:\/\/www.oclc.org\/go\/en\/publications\/linked-data-the-future-of-library-cataloging.html\">linked data is the future of library cataloging<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a recent post, I introduced the topic of linked data for libraries and OCLC\u2019s plans for moving forward. Today, let\u2019s dig into the details on how linked data amplifies the knowledge in library collections and the tools we can use to make it happen. This shift toward linked data isn\u2019t just a technology upgrade, [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55,4,47],"tags":[6,63,14,49,90,36,5,7,9,8,48],"class_list":["post-5304","post","type-post","status-publish","format-standard","hentry","category-cataloging","category-linked-data","category-strategy","tag-cataloging","tag-collections","tag-data","tag-discovery","tag-librarianship","tag-library-management","tag-linked-data","tag-metadata","tag-research","tag-technology","tag-worldcat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How linked data can help libraries make more of an impact online<\/title>\n<meta name=\"description\" content=\"In a recent post, I introduced the topic of linked data for libraries and OCLC\u2019s plans for moving forward. 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Today, let\u2019s dig into the details.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.oclc.org\/next\/linked-data-libraries-online-impact\/\" \/>\n<meta property=\"og:site_name\" content=\"OCLC Next\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-30T15:01:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-17T12:55:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/social_card_next_linked_data_post2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jeff Mixter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How linked data can help libraries make more of an impact online | OCLC\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/blog.oclc.org\/next\/wp-content\/uploads\/2024\/04\/social_card_next_linked_data_post2.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jeff Mixter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/\"},\"author\":{\"name\":\"Jeff Mixter\",\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/#\\\/schema\\\/person\\\/822825d4dcce33ead2764f70fed86ec6\"},\"headline\":\"How linked data can help libraries make more of an impact online\",\"datePublished\":\"2024-04-30T15:01:00+00:00\",\"dateModified\":\"2024-07-17T12:55:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/\"},\"wordCount\":1040,\"image\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/banner_next_linked_data_2.jpg\",\"keywords\":[\"Cataloging\",\"Collections\",\"Data\",\"Discovery\",\"Librarianship\",\"Library Management\",\"Linked Data\",\"Metadata\",\"Research\",\"Technology\",\"WorldCat\"],\"articleSection\":[\"Cataloging\",\"Linked data\",\"Strategy\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/\",\"url\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/\",\"name\":\"How linked data can help libraries make more of an impact online\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/linked-data-libraries-online-impact\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/banner_next_linked_data_2.jpg\",\"datePublished\":\"2024-04-30T15:01:00+00:00\",\"dateModified\":\"2024-07-17T12:55:44+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/blog.oclc.org\\\/next\\\/#\\\/schema\\\/person\\\/822825d4dcce33ead2764f70fed86ec6\"},\"description\":\"In a recent post, I introduced the topic of linked data for libraries and OCLC\u2019s plans for moving forward. 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